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Updated: 11 weeks 1 day ago

“Neat new cars turn into robots!”

5 May, 2018 - 06:32
September 22, 1984. Here’s a K-Mart ad for the Hasbro Transformers from the Carlisle, Pennsylvania, Sentinel newspaper that we need to step back and enjoy. Who thought up the “neat new cars turn into robots” phrase and how did they think that showing us one of the worst of the first generation Autobot cars, Ratchet, went well with that wording?... Read more →
Categories: Designer Toys, Toy News

Kenner Super Powers Action Figure Assortment $4.28/each in 1984

5 May, 2018 - 05:42
September 21, 1984. The “Fun and Games” store of Owensboro, Kentucky, offers up this look at the Kenner Super Powers action figures in an advertisement found in the Messenger Inquirer newspaper and leaves me with one question: Why didn’t I grab all of these toys in 1984 when they were so very cheap? Oh. Right. I forgot. $4.28 wasn’t cheap... Read more →
Categories: Designer Toys, Toy News

Transformers Autobot and Decepticon Clones

4 May, 2018 - 13:41
I thought it best if we zoom in on this morning’s Visionaries and Air Raiders newspaper ad and pull the Transformers ad block out where it’s easier to spot. A fantastic bargain on the Autobot and Decepticon Clones . . . and now I am left wondering if it is worth chasing these down to set alongside the Titans Return... Read more →
Categories: Designer Toys, Toy News

Visionaries and Air Raiders at Cut Rate Toys in 1987

4 May, 2018 - 09:13
November 29, 1987. While I’ve decided to focus on the Visionaries and Air Raiders toys featured in this Chicago Tribune newspaper ad, please be sure to click through because there are several other brands represented in the ad.
Categories: Designer Toys, Toy News

Transformers Throttlebots $2.88/each in 1987

2 May, 2018 - 05:59
November 25, 1987. Featuring Goldbug and Wideload (review here), this 1987 newspaper ad from the Newport News, Virginia, Daily Press newspaper shows us the Transformers Throttlebots — with decoys! — on sale at the Phar-Mor stores. I happen to have pulled both of these toys from the shelves recently, but my small collection of decoys are still tucked away .... Read more →
Categories: Designer Toys, Toy News

Transformers Throttlebots on Sale at ShopKo in 1987

1 May, 2018 - 06:02
August 22, 1987. At first, I thought the ShopKo ad in the Stevens Point Journal of Stevens Point, Wisconsin, was the same as the Throttlebots ad we saw in January. Nope!!! Two completely different ads for the Throttlebots, meaning we have just a little more sales data on how the toys performed when they were new.
Categories: Designer Toys, Toy News

“Transformers Targetmaster Autobot Vehicles and Decepticon Special Team Mini-Vehicles” in 1987

1 May, 2018 - 05:25
One of yesterday’s Throttlebots advertisements also included these two blocks for the Targetmaster Autobot Vehicles and the Decepticon Special Team Mini-Vehicles, both on sale at Holiday Mart in Honolulu in May of 1987. Looks like Terrorcons on sale to me, kids!
Categories: Designer Toys, Toy News

“Throttlebots Motorized Mini Vehicles” Save 33% in 1987

30 April, 2018 - 06:42
May 3, 1987. Since that other Throttlebots newspaper ad used the wrong artwork, I thought it a better start to Monday morning if I leave you with this Honolulu Advertiser ad for Holiday Mart where they use the proper illustrations to promote the Transformers Throttlebot toys. I’ve nothing at all against the Autobot mini cars, but those Throttlebots get so... Read more →
Categories: Designer Toys, Toy News

“Transformer Throttlebot Assortment” in 1987

30 April, 2018 - 06:06
I’ve posted a few different Transformers Throttlebots advertisements over the last few days (here, here, and here), but this April 2, 1987, ad for Thornbury’s Toys from the Louisville, Kentucky, Courier Journal newspaper stands out as special for one key reason: The artwork is not of a Throttlebot! Hey, adults, get it right when you wanna sell toys to kids.
Categories: Designer Toys, Toy News

Transformers Throttlebots on Sale in 1987

30 April, 2018 - 02:49
December 10, 1987. The New York, New York Daily News newspaper includes a full-page ad of toys from Somach’s, a store that I have never heard of . . . but you better believe that I am going to be searching out more Somach’s ads in the newspaper archives! After the two recent Transformers Throttlebots newspaper ads (here and here),... Read more →
Categories: Designer Toys, Toy News

Hostess and “Free Wacky TV Show Cards”

30 April, 2018 - 02:14
This advertisement for Hostess Cup Cakes and Twinkies reminds me: What happened to the days when snack, cereal, and other food manufacturers would print trading cards on their packaging? As a kid, I always loved the fun of cutting out and collecting the cards, and this ad has me wondering: Do kids today just not care at all about physical... Read more →
Categories: Designer Toys, Toy News

NBC “Saturday Morning Fever!” in 1978

29 April, 2018 - 02:25
Here’s a look at NBC’s Saturday morning cartoon schedule for 1978, showing us the Fantastic Four cartoon at the top spot on the roster. I keep trying to figure out why I cannot remember watching the Fantastic Four cartoon when I was a kid, but then I catch a bit of info about the series and silently thank the cartoon... Read more →
Categories: Designer Toys, Toy News

Transformers Throttlebots $2.88/each in 1986

29 April, 2018 - 02:05
March 13, 1988. The Decatur, Illinois, Herald and Review newspaper includes an Osco Drug flyer where we find the Transformers Throttlebots on sale for Easter. This makes a great companion to yesterday’s Throttlebots ad, even if the discovery has me one step closer to eBay and chasing down the last few Throttlebots toys I need to finish the collection.
Categories: Designer Toys, Toy News

Kickstarter – Toy Sales Add Up to Billions Update

28 April, 2018 - 06:51
My newest book of Star Wars newspaper ads is now in the final stages of printing. I’ve approved the proofs, and now it is time to wait until the printer prepares the finished hardcovers and ships them to me for distribution. Everything is on track for delivery to the project supporters in June! My newest book of Star Wars newspaper... Read more →
Categories: Designer Toys, Toy News

“Hasbro Motorized Mini Transformers” at Payless in 1988

28 April, 2018 - 02:44
Yesterday’s Thottlebots video made me wonder if it would be possible to uncover a Throttlebots ad or two in the newspaper archives. As you’ve already noticed, the answer was: YES! A Payless ad in the March 18, 1988, issue of the Santa Cruz Sentinel revealed this incredible Throttlebots ad block with the toys on sale for just $2.99/each. The only... Read more →
Categories: Designer Toys, Toy News

1989 Cyberpunk RPG Advertisement

28 April, 2018 - 02:31
This ad for the R.Talsorian classic Cyberpunk roleplaying game ( search*) comes from the Solo of Fortune* sourcebook and lists some of the best products of the original game, including both the Hardwired and Near Orbit sourcebooks that you may remember from earlier posts (Hardwired advertisement, Near Orbit advertisement).
Categories: Designer Toys, Toy News

“Join the Spider-Man Network of Friends Fan Club!”

28 April, 2018 - 02:03
Even though the ad is dated 1978, I uncovered it in a 1979 Star Wars comic book, leaving us to ask: Exactly what year was this advertisement first seen by kids? It likely doesn’t really matter if the ad first landed in the world in 1978 or 1979, but it’s the little things like this that can gnaw and gnaw... Read more →
Categories: Designer Toys, Toy News

Spotted Online – G1 Throttlebots Team Video

27 April, 2018 - 02:30
Here’s a fun video look at Hasbro’s 1987 Transformers Throttlebots toys. These were fun little Transformers toys — even if the video calls them some of the worst Transformers ever — and I even reviewed a couple of them if you want to continue exploring the Throttlebots after watching this short video. Review – Transformers Throttlebot Rollbar Review – Transformers... Read more →
Categories: Designer Toys, Toy News

Transformers Constructicons and Insecticons on Sale in 1986

27 April, 2018 - 02:23
May 1, 1986. Out of a Lionel Kiddie City advertisement found in the Allentown, Pennsylvania, Morning Call newspaper, this ad block for the Transformers Constructicons and Insecticons deserves special attention because it lists both the individual Constructicons on sale and the Devastator box set . . . at 50% off!!! Whatever you do, don’t look too closely at the price... Read more →
Categories: Designer Toys, Toy News

Mego Elastic Heroes in 1979

27 April, 2018 - 02:21
If we keep flipping through that 1979 Star Wars comic where we uncovered an awesome Rom advertisement, we quickly find this Mego ad for Elastic Super Heroes, the toymaker’s attempt at capitalizing on the success of the Stretch Armstrong toy of the seventies. I never had any of these as a kid, but I cannot deny that there’s a strange... Read more →
Categories: Designer Toys, Toy News
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