In 2012, Hasbro suffered a huge setback when they released the G.I. Joe: Retaliation line without the support of the movie. However now that the movie is about to be released, the line gets a second chance on life.
Most of the product on display this year was from the previous year, but there were a few new items.
The Warhawk (formerly known as the Tomahawk) has been completely re-tooled to provide more play value at a lower price.
Like the Star Wars line, G.I. Joe is doing some neutral pose budget figures.
There's a great Cobra Commander (with both hood and helmet) and supposedly the ultimate Snake Eyes. You be the Judge.